So, which is better? Like with most things, it depends. They both have pros and cons and they both work well depending on the situation and the account. My rule of thumb is, small account = manual, big account = Read More
How will you improve my search engine rankings? A red flag should go off if a potential SEO will not freely discuss their methods in detail. The SEO should explain what strategies will be used to drive up your website’s Read More
This info graphic highlights the benefits of creating custom landing pages, and best practice on running a holiday campaign.
In the following infographic, we showcase the pros and cons of both PPC and SEO. There are benefits to both, with PPC having more instant results and SEO costing less in the long run with longer-term results. Depending on your business goals, one method might make sense for your company, but overall we recommend incorporating both SEO and PPC into your digital marketing strategies. Read More